I See Dead Marketing

Fractional marketing. B2B growth. No fluff.

What Does a Fractional CMO Cost? A Founder's Guide to Pricing

Fractional CMO pricing across India, MEA, and the US — typical ranges, what you actually get, how it compares to a full-time CMO or agency, and a framework to budget for one.

15 Mar 2026 · 12 min read

By Ketan Pandit

Productivity

MacBook Air M5: A Fractional CMO's Daily Driver

Day one notes on the M5 Air from someone who runs a consulting practice from coffee shops, co-working spaces, and client offices.

12 Mar 2026 · 4 min read

Fractional

So You Want to Be a Fractional CMO?

The real talk nobody gives you before you make the leap. What it actually takes, what clients expect, and why most ex-VPs of Marketing struggle with the transition at first.

08 Mar 2026 · 8 min read

Keeping up with the AIs: Psst Psst You Don't Have To!

The AI hype industrial complex wants you to chase every new release. Don't. Depth beats width, every single time.

04 Mar 2026 · 4 min read

Fractional

Is AI Your Fractional CMO?

AI tools are powerful but they can't replace the strategic judgment, instinct, and pattern recognition of a fractional CMO. Here's why.

26 Feb 2026 · 6 min read